Domain name is the text or readable version of website addresses. Truth be told, without it, people will need to type a bunch of numbers called an IP address just to visit your site. On the other hand, a well-planned domain name can give you advantages, especially if you use your site for your business.
One of the best practices you should do when naming a website is to make sure that it is memorable. Take note, the shorter the domain name you use, the easier for visitors to remember it. You cannot expect people to remember www.letsgofishingonyourbackyardandbeyond.com. Not only they might not recall your site’s domain name, but they will be prone to typos also.
Balancing between uniqueness and keyword stuffing is one of the keys of a good website name. A good example of a unique site name is www.facebook.com, and a good example of keyword rich site name is www.carsforsale.com. The two have business advantages and disadvantages.
The advantage of using unique site names is that when your brand becomes popular, searching your website becomes easier. Also, in terms of search results page, your site can easily dominate other sites and you will have your own unique keyword that will point to your site most of the time.
On the other hand, using keywords in your domain name can make SEO easier for you. It is true that keywords on domain names are regarded by search engines as more relevant than pages without the keyword in their site addresses.
The biggest disadvantage of unique site names is that the time you need to rank well on search engine results will take time. Also, it is possible that people will not be able to connect or associate your site name to your site’s purpose immediately. Again, for example, Facebook – who would have any clue that Facebook is a social media site at first glance?
On the other hand, the disadvantage of keyword rich domain name is that most of them are being used or parked. A parked domain name is a website address that was registered by a web marketer just to keep it, and wait for somebody to buy it from him. Ergo, registering a domain name with keywords can be a challenge, or could be expensive.
For some cool suggestions and a way to search, you can check out Domainr, you plug in your words you want in the domain and it gives different variations of it and places you can buy it.
One of the best practices you should do when naming a website is to make sure that it is memorable. Take note, the shorter the domain name you use, the easier for visitors to remember it. You cannot expect people to remember www.letsgofishingonyourbackyardandbeyond.com. Not only they might not recall your site’s domain name, but they will be prone to typos also.
Balancing between uniqueness and keyword stuffing is one of the keys of a good website name. A good example of a unique site name is www.facebook.com, and a good example of keyword rich site name is www.carsforsale.com. The two have business advantages and disadvantages.
The advantage of using unique site names is that when your brand becomes popular, searching your website becomes easier. Also, in terms of search results page, your site can easily dominate other sites and you will have your own unique keyword that will point to your site most of the time.
On the other hand, using keywords in your domain name can make SEO easier for you. It is true that keywords on domain names are regarded by search engines as more relevant than pages without the keyword in their site addresses.
The biggest disadvantage of unique site names is that the time you need to rank well on search engine results will take time. Also, it is possible that people will not be able to connect or associate your site name to your site’s purpose immediately. Again, for example, Facebook – who would have any clue that Facebook is a social media site at first glance?
On the other hand, the disadvantage of keyword rich domain name is that most of them are being used or parked. A parked domain name is a website address that was registered by a web marketer just to keep it, and wait for somebody to buy it from him. Ergo, registering a domain name with keywords can be a challenge, or could be expensive.
For some cool suggestions and a way to search, you can check out Domainr, you plug in your words you want in the domain and it gives different variations of it and places you can buy it.